Hotel occupancy rate up in 2019
The sector's revenue per available room (RevPAR) and average daily rate (ADR) for rooms hit the three-year high in 2019, the Turkish Hotel Association (TÜROB) reported.
RevPAR increased to €52.3 ($58), up 13 percent, while ADR for rooms went up 10.4 percent to €77.4 year-on-year in 2019.
In Europe on average, the hotel occupancy rate was 72.2 percent and RevPAR was €113.3 last year, the report said.
Meanwhile, the occupancy rate was 74 percent in Turkey's world-famous touristic city of Istanbul and 65.7 percent in the Mediterranean resort city of Antalya.
While RevPAR and ADR were €77.9 and €39.5 in 2016, they posted historical high with €115.6 and €74.8 in 2012 respectively.
Turkey welcomed 45 million foreign visitors in 2019, up 14.1 percent year-on-year, according to the Culture and Tourism Ministry data on Jan. 31.
The country's annual tourism revenue rose 17 percent to hit $34.5 billion -- historical high -- in 2019, according to the country's statistical authority.
The average Euro/U.S. dollar exchange rate was 1.11 in 2019.