Living football legend Lionel Messi has been named a "brand ambassador" for Turkish Airlines, daily Hürriyet has reported.
Messi said he was "honored" to be a part of the airline’s campaign.
The Barcelona footballer was joined by basketball superstar Kobe Bryant in THY's latest promo ad, which shows the athletes competing for the attention of a young boy during a flight.
Messi was stretchered off with a knee injury on Dec. 5 as Barcelona drew 0-0 with Benfica at the Camp Nou, a result which saw Celtic go through at the expense of the Portuguese side from Champions League Group G, Agence France-Presse reported.
The club later confirmed the injury was just a bruise to the left knee, but added that the Argentine "was still awaiting more tests to determine the extent of the injury.”