China to broadcast ‘Magnificent Century’

BEIJING - Cihan

‘Muhteşem Yüzyıl’ is ready to conquer the Chinese television. Efforts for dubbing and subtitles are almost complete and promotioal works started.

Turkish TV series “Muhteşem Yüzyıl” (Magnificent Century), which has so far reached 201 million viewers in 40 countries, will be broadcast in China. The number of its viewers is expected to be six times more and reach 1.2 million.

The famous series will be shown on Chinese state television CCTV. It is reported that CCTV has more than 1 billion viewers.

According to a written statement made by Turkey’s Beijing Promotion Office in Beijing, efforts for dubbing Chinese and subtitles are almost complete. Beijing Promotion Office Undersecretary İlknur Yiğit said they had been talking with Chinese officials for years in order to reach Chinese viewers.

“Finally we have succeeded. This is a big opportunity to promote Turkey to Chinese people of all sections and ages,” she said.

Yiğit said Chinese state television had never broadcasted a Turkish TV series or film, adding, “Chinese people have great interest in historical films. They find similarities between the Ottoman era and their dynasty. This is why we expect it will draw great attention in China. We paved the way for other Turkish TV series to be broadcast in China.”

Yiğit said interest in Turkey would increase with “Magnificent Century,” and continued, “Chinese television has a quota for foreign TV series and strict censorship. We have exceeded all these things. We will start promoting the series with CCTV. We will promote seraglio-themed tour packages including Istanbul and Topkapı Palace.”